← Signal recipes

Signal recipe

Hiring surge

Job req names your category

A hiring post lists your product category as a required or preferred skill. They have effectively decided to buy before any vendor has reached out.

Where the proof comes from

  • Job boards and company careers pages
  • LinkedIn job postings
  • Tooling and skill requirements listed in reqs

Where this kind of proof shows up in general. Intakra checks only some of these; see below.

What Intakra watches

Intakra reads job descriptions on Greenhouse, Lever, and Ashby. When a post names specific tools or work, such as Okta, Snowflake, dbt, or a Salesforce admin, it points to the matching project type, checked against what you told Intakra you sell. The posting date is the first proof, so the time frame counts from there.

Who tends to own the decision

The hiring manager for the role, usually the future owner of the tool.

Recommended play

Reach the hiring manager, not just HR. Point out that they can get value from the tool before the hire even starts, and offer to help the new person hit the ground running.

Example openerillustrative template

Saw {company} wants {trigger} experience in the new role. You can have that running before the hire's first day; want the fast-start version?

This is a template for you to adapt, not a real message. Placeholders like {company} and {trigger} come from proof you have checked yourself. Intakra does not write or send emails for you.

Related concept

Public events or behaviors that suggest an account may buy soon, like new funding, a key hire, or a product launch.

Buying signals in the glossary →

More signal recipes

Get a heads-up when this happens on your accounts.

Intakra watches job posts, SEC filings, government contracts and company websites for the accounts on your list. When one starts a project you can help with, we email you the proof and a rough time frame. Free for 14 days on 150 accounts. No card needed.