Signal recipe
Hiring surgeJob req names your category
A hiring post lists your product category as a required or preferred skill. They have effectively decided to buy before any vendor has reached out.
Where the evidence comes from
- Job boards and company careers pages
- LinkedIn job postings
- Tooling and skill requirements listed in reqs
Public sources only. Every claim on a page cites back to one.
How Intakra weights it
High weight. A req that names the category is close to a stated intent to purchase, so Intakra ranks it near the top and treats the posting date as the start of the window.
Who tends to own the decision
The hiring manager for the role, usually the future owner of the tool.
Recommended play
Reach the hiring manager, not just HR. Point out that they can get value from the tool before the hire even starts, and offer to help the new person hit the ground running.
Saw {company} wants {trigger} experience in the new role. You can have that running before the hire's first day; want the fast-start version?
This is a template, not a real message. Placeholders like {company} and {trigger} fill in from the cited why-now once Intakra names the real account. Never send it unedited.
Related concept
Observable events or behaviors that suggest an account is entering a buying window, like new funding, a key hire, or a product launch.
Buying signals in the glossary →More signal recipes