Signal recipe
Champion moveChampion moved to a target account
Someone who knows and likes your product joins a new company. On day one that account has an internal advocate who does not need to be sold on the category.
Where the proof comes from
- LinkedIn job-change alerts
- Company leadership and team pages
- Executive-hire announcements
Where this kind of proof shows up in general. Intakra checks only some of these; see below.
What Intakra watches
Intakra does not track individual people or job changes. It works at the account level. The nearest thing it records is a leadership change the company discloses, which points to the New leader, new agenda project type. If following past users across jobs is how you sell, use a job-change tool alongside Intakra.
Who tends to own the decision
The champion themselves, in their new role.
Recommended play
Acknowledge the move and make re-adopting effortless. Remind them what they liked, and offer to stand up the same setup at the new company fast.
Congrats on the move to {company}. You ran {trigger} at your last team; happy to get you set up here in a fraction of the time.
This is a template for you to adapt, not a real message. Placeholders like {company} and {trigger} come from proof you have checked yourself. Intakra does not write or send emails for you.
Related concept
An outbound approach that prioritizes accounts by real-time buying signals and leads every touch with the specific reason to reach out now.
Signal-based selling in the glossary →More signal recipes