Signal recipe
Champion moveChampion moved to a target account
Someone who knows and likes your product joins a new company. On day one that account has an internal advocate who does not need to be sold on the category.
Where the evidence comes from
- LinkedIn job-change alerts
- Company leadership and team pages
- Executive-hire announcements
Public sources only. Every claim on a page cites back to one.
How Intakra weights it
High weight when the mover lands in a buying role. A warm champion shortens the cycle dramatically, so Intakra ranks these up and weights higher when the new title carries budget authority.
Who tends to own the decision
The champion themselves, in their new role.
Recommended play
Acknowledge the move and make re-adopting effortless. Remind them what they liked, and offer to stand up the same setup at the new company fast.
Congrats on the move to {company}. You ran {trigger} at your last team; happy to get you set up here in a fraction of the time.
This is a template, not a real message. Placeholders like {company} and {trigger} fill in from the cited why-now once Intakra names the real account. Never send it unedited.
Related concept
An outbound approach that prioritizes accounts by real-time buying signals and leads every touch with the specific reason to reach out now.
Signal-based selling in the glossary →More signal recipes